Explore the Circular Economy

Design in the Age of Digital with John Maeda

Episode Summary

Design is changing, and computational design is the new frontier. John Maeda explains how designers can - and should - get up to speed.

Episode Notes

When you hear the word ‘design’, what images come to mind?

Do you think of someone sketching products or creating a 3D model? A team making a prototype? A beautiful, timeless object?

Dr John Maeda says that type of design is in the past. Through his diverse career - including work at MIT, the creation of the ‘Laws of Simplicity’, Presidency at Rhode Island School of Design and now at startup Automattic - Maeda says design has changed forever.

Design truly can change the world, from tackling inequality to improving our cities. But to have a meaningful impact, designers will need to move beyond aesthetic design’ and embrace the new frontier: computational design.

Recorded at DIF 2017. Find out more at thinkdif.co